February 6, 2015

60TH ANNIVERSARY OF THE DS

60TH ANNIVERSARY OF THE DS

DS celebrates its 60th anniversary.

THE DS BRAND BRINGS TOGETHER THREE ICONS IN MONTE CARLO

Opening the festivities, three icons will be present in Monte Carlo this month:

– the DS 3 WRC with its new 2015 livery featuring a large “60” on the rear wings, and Sébastien Loeb, nine-times world rally champion, is on the starting line for the 83rd Monte-Carlo Rally today.

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– A sports version of the 1966 DS 21 will be taking part in the 18th Monte-Carlo Historic Rally (28 January – 4 February). Stamped with the brand logo and carrying the number 21, the DS will be on the starting line at Reims on 30 January next, with Bob Neyret at the wheel. A nod to history since Bob Neyret has already claimed two victories in the Monte Carlo Rally at the wheel of a DS.

 

 

INTERNATIONAL MOTOR SHOWS IN THE SIXTIETH ANNIVERSARY COLOURS OF THE DS

DS is taking advantage of events dedicated to vintage car enthusiasts such as Rétromobile (Paris, France, 4 – 8 February) or Techno-Classika (Essen, Germany 15 – 19 April), as well as international motor shows in Geneva (Switzerland, 5 – 15 March), Shanghai (China, 22 – 29 April) or Frankfurt (Germany, 19 – 27 September). The brand will be celebrating the 60th anniversary of the DS with original exhibitions of vintage vehicles and the showcasing of new vehicles placed alongside the historic DS.

 

FAN MEETINGS TO CELEBRATE THE SIXTIETH BIRTHDAY OF THE DS

DS enthusiasts all over the world will be celebrating the 60th birthday of the DS, as in Belgium (on 26 April) or in Australia  (2 and 11 October). One of the main international events, set to take place on 22 and 23 May next at the historic Montlhéry track in France, is set to bring together 700 vintage DS vehicles.

 

DS WEEK: A MAJOR EVENT TO CELEBRATE THE SIXTIETH ANNIVERSARY OF THE DS AND LAUNCH THE BRAND

Between 19 and 22 May, the DS brand will be welcoming representatives of its global network to Paris, home of the brand. On the weekend of 23 and 24 May, it will be organising events for the general public in the heart of Paris. The meeting place will be the Tuileries Garden.

Watch this space.